An advertiser wants to maximize business outcomes by allowing the system to find relevant consumers beyond their selected audience segments. Which AI-powered feature should they use?

Optimized targeting is the Display & Video 360 feature that uses real-time campaign data to find new and relevant people who are more likely to convert within campaign goals. It expands beyond manually selected audience segments by treating those selections as audience signals , which guide the system without always limiting delivery to only those users. Google also states that it helps reach audiences that may be missed with manual targeting alone, which directly matches the objective of finding additional relevant consumers for stronger business outcomes. This makes it the AI-driven expansion feature in this scenario, not a manual control or delivery-limiting setting. Google Help+1