Ana is spending a lot on ad clicks for her Sponsored Brands campaign but seeing few conversions. What is one keyword targeting strategy Ana should consider?

Ana should use Amazon-suggested keywords because they are derived from actual customer search queries and product data, making them highly relevant to her products. This relevance increases the likelihood of clicks converting into sales, improving her return on ad spend. Exact match keywords are too restrictive and might miss relevant customer searches, potentially reducing overall reach and conversions if the exact phrase isn't used. Limiting to 10 ASINs is a product selection strategy, not a keyword targeting strategy, and doesn't directly address the issue of low conversion rates from ad clicks.