How many responsive search ads does Google Ads permit?

Google Ads permits six enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1

Google Ads permits three enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1

Google Ads permits five enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to Headline position 1, Headline position 2, and Description position 1.

Google Ads permits unlimited enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: How many responsive search ads does Google Ads permit?


Explanation: The correct answer is **'Google Ads permits three enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1.'** Responsive search ads (RSAs) are a flexible ad format that allows advertisers to create ads that adapt to show more text and relevant messages to potential customers. Google Ads permits a maximum of three enabled RSAs per ad group. Each RSA can contain multiple headlines and descriptions, and Google's algorithm automatically tests different combinations to determine the most effective ad for each user query. Advertisers should ensure that essential messaging is included in the first and second headline positions or the first description position to guarantee its appearance in all potential ad combinations. This limitation encourages advertisers to create a variety of ad variations within the constraints to maximize performance and relevance for their target audience.
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