Once Smart Bidding and broad match are implemented, which three campaign best practices should be followed?

Monitoring Quality Score

Using responsive search ads

Using contextual signals

Being mindful of negative keyword targeting

Using cross-device reporting


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.


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Explanation: Once Smart Bidding and broad match are implemented, which three campaign best practices should be followed?


Explanation: The correct answers are: **Monitoring Quality Score**, **Using responsive search ads**, and **Being mindful of negative keyword targeting**. After implementing Smart Bidding and broad match, it's crucial to adhere to these campaign best practices for optimal performance. First, monitoring Quality Score is essential because it directly impacts ad rank and cost-per-click. A higher Quality Score can lead to better ad positioning and lower costs. Second, utilizing responsive search ads enables Google to dynamically adjust ad creatives based on the user's search query and context, improving relevance and engagement. Lastly, being mindful of negative keyword targeting is critical to ensure that ads are not shown for irrelevant or unwanted search queries, thereby preserving budget and focusing on high-quality traffic. By following these best practices, marketers can maximize the effectiveness of their campaigns, achieve better results, and ultimately drive more valuable conversions.

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