The owner of a house-cleaning service has built a booking website and is ready to promote their services online. The ads need to reach people actively looking for businesses like this one. Which two Google Ads campaign types could be used to make sure consumers consider their services and take action by booking house cleanings?
They could use a Discovery campaign.
They could use a Video campaign.
They could use a Performance Max campaign.
They could use a Search campaign.
Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.
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Explanation: The owner of a house-cleaning service has built a booking website and is ready to promote their services online. The ads need to reach people actively looking for businesses like this one. Which two Google Ads campaign types could be used to make sure consumers consider their services and take action by booking house cleanings?
Explanation: The selected answer options are correct because a **Discovery campaign** leverages Google's discovery feeds to showcase ads to users who are actively exploring new services, making it ideal for reaching potential customers interested in house-cleaning services. Additionally, a **Search campaign** targets users who are actively searching for related keywords, allowing the service to connect directly with consumers who have a high intent to book cleaning services. Together, these campaign types effectively reach an audience that is both interested and ready to take action.
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