When an ad gets a high number of clicks relative to the number of impressions, what impact could this have on the ad's Google Ads auction?

It could help the advertiser receive more bids in the auction.

It could increase the cost-per-click for the advertiser.

It could help the ad get a higher placement on the Ad Rank.

It could lower the cost-per-click by 40% or more.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: When an ad gets a high number of clicks relative to the number of impressions, what impact could this have on the ad’s Google Ads auction?


Explanation: The selected answer option is correct because if an ad receives a high number of clicks relative to its number of impressions, **it could help the ad get a higher placement on the Ad Rank**. This high click-through rate (CTR) indicates strong user interest and relevance, which are key factors that Google considers when determining Ad Rank. A higher Ad Rank generally results in better ad placement on the search results page, enhancing visibility and potential engagement with the target audience.

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