The advertising director for a guitar manufacturer has been tasked with optimizing their company's Google Search campaign. How can they use the optimization score to benefit their campaign?

To find how close their campaign is from being optimized for performance to its full potential.

To judge the popularity of their website compared to others, helping them better understand their market share.

To understand the network performance of their website, revealing optimization opportunities.

To compare the efficacy of their ad text creative with that of other ads, identifying opportunities for enhancements.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: The advertising director for a guitar manufacturer has been tasked with optimizing their company’s Google Search campaign. How can they use the optimization score to benefit their campaign?


Explanation: The selected answer option is correct because **to find how close their campaign is from being optimized for performance to its full potential** allows the advertising director to assess the current effectiveness of their Google Search campaign. The optimization score provides insights into various elements of the campaign, highlighting areas that may require adjustments or improvements. By understanding how well the campaign is performing relative to its maximum potential, the director can make informed decisions to enhance overall performance, ensuring better outcomes in reaching their advertising goals.
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