How does Google Merchant Center interact with Google Ads?
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Correct answer: Google Merchant Center passes inventory data to Google Ads so advertisers can use the data to build a Shopping.
Why this is the answer
Google Merchant Center (GMC) is where you upload and manage your product data feed. This feed contains crucial inventory information like product IDs, titles, descriptions, prices, and images. Google Ads then uses this product data, passed from GMC, to create Shopping ads. Without the product data from GMC, Google Ads wouldn't have the necessary information to generate and display Shopping ads for your products. The other options are incorrect because Google Ads does not pass inventory data to GMC; GMC's primary role is to house product data, not receive campaign performance from Google Ads. While campaign performance data is important, it flows from Google Ads to analytics platforms, not directly to GMC for campaign building.
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