What are two features of a Standard Shopping campaign? Choose two. Select 2 Correct Responses
It lets you create and edit an ad format.
It lets you set up campaign, bidding, and product groups manually.
It lets you optimize goals based on real-time signals across all Google platforms.
It allows for automated bidding to optimize campaign performance and bids.
Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.
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Explanation: What are two features of a Standard Shopping campaign? Choose two. Select 2 Correct Responses
Explanation: The correct answers are **It lets you set up campaign, bidding, and product groups manually** and **It allows for automated bidding to optimize campaign performance and bids**. In a Standard Shopping campaign, advertisers have the flexibility to manage and customize various aspects of their campaigns manually. This includes setting up campaign structure, defining bidding strategies, and organizing product groups based on specific criteria such as product categories, brands, or custom labels. The ability to manually configure these elements gives advertisers greater control over their campaign strategy and allows them to tailor their approach to align with their business objectives and target audience. Additionally, Standard Shopping campaigns offer automated bidding options that leverage machine learning algorithms to optimize campaign performance and bids automatically. By analyzing real-time data and user behavior, automated bidding helps advertisers maximize the effectiveness of their campaigns by adjusting bids to improve ad placement and drive better results. Therefore, selecting **It lets you set up campaign, bidding, and product groups manually** and **It allows for automated bidding to optimize campaign performance and bids** accurately identifies key features of a Standard Shopping campaign, highlighting its flexibility and automation capabilities for campaign management and optimization.
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