How does Google enforce policy violations?

Ad disapproval and campaign suspension

Item disapproval and account suspension

Feed disapproval and item suspension

Campaign disapproval and ad suspension


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: How does Google enforce policy violations?


Explanation: Google enforces policy violations primarily through **item disapproval and account suspension**. When a policy violation is detected within a Google Merchant Center account, Google may disapprove individual items that violate policies, preventing them from being displayed in Shopping ads. This ensures that non-compliant products are not showcased to users. Additionally, Google may escalate enforcement actions by suspending the entire Merchant Center account associated with the violations. Account suspension serves as a more severe consequence for repeated or egregious policy breaches, temporarily halting all activities within the account until the issues are addressed and resolved. This approach ensures that advertisers adhere to Google's policies and maintain the integrity of the advertising ecosystem. By enforcing policy violations through item disapproval and account suspension, Google maintains a fair and trustworthy platform for both advertisers and users, promoting transparency and compliance with established guidelines.

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