Which two statements accurately convey what differentiates Shopping campaigns from Search campaigns? Choose two. Select 2 Correct Responses

Shopping campaigns fundamentally differ from Search campaigns in how they target and organize ads. Shopping campaigns use product information from a merchant center feed (like product title, image, price, and brand) to match user queries, rather than relying on keywords that advertisers manually bid on, as Search campaigns do. This product data also dictates how Shopping campaigns are structured; they are organized into product groups, allowing advertisers to bid on specific categories, brands, or individual products. In contrast, Search campaigns are structured around ad groups, which contain keywords and associated text ads. Shopping ads are automatically generated from the product feed, not manually created like text ads in Search campaigns.