You're setting up a Shopping campaign in hopes of engaging with shoppers who are close to making a purchase decision. Which campaign goal best represents what you're trying to accomplish?

Website traffic

Lead

Sales

Awareness


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

Want to Earn All Google Ads Certifications in No Time?

Then check out our exclusive 👉 Google Ads Roll Offer! This comprehensive package includes questions, answers, and detailed explanations for each Google Ads certification. Get everything you need to achieve success faster.

Explanation: You’re setting up a Shopping campaign in hopes of engaging with shoppers who are close to making a purchase decision. Which campaign goal best represents what you’re trying to accomplish?


Explanation: The correct answer is **'Sales.'** When setting up a Shopping campaign with the objective of engaging shoppers who are close to making a purchase decision, the most appropriate campaign goal is to drive sales. Shopping campaigns are specifically designed to promote and sell products directly to potential customers who are actively searching for them or browsing relevant product categories. Unlike campaigns focused on website traffic or lead generation, which may target users at different stages of the purchasing funnel, a sales-focused campaign aims to capitalize on the intent of users who are ready to make a purchase. By selecting the 'Sales' goal, advertisers signal to the platform that their primary objective is to drive conversions and generate revenue, aligning with the inherent purpose of Shopping campaigns and maximizing the effectiveness of their advertising efforts in reaching and converting high-intent shoppers. Therefore, choosing the 'Sales' goal for a Shopping campaign reflects the advertiser's intent to engage with users who are close to completing a purchase decision and optimize campaign performance towards driving actual sales transactions.
Google Ads Roll

Google Ads Roll. Special Offer.

Note: We conduct daily checks for updates on the exam, ensuring that the file contains the most recent questions from the actual certification program.

Questions | Answers | Explanations. FREE Updates.

Were do I find this certification program?

This certification program is available on the Google SkillShop Platform. With our file, you can get certified in just a few minutes. Free updates are included.

Save time on exams and spend more time practicing.

Best-value Guides