To maximize performance, how should you set up your Smart Shopping campaigns?

Launch at least 100 Smart Shopping campaigns per account and optimize based on performance.

Consolidate your Smart Shopping campaigns and only create separate campaigns when necessary.

Create as many as 150 Smart Shopping campaigns to test performance and optimization.

Don't set a limit to Smart Shopping campaigns because machine learning will optimize one Smart Shopping campaign over another.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: To maximize performance, how should you set up your Smart Shopping campaigns?


Explanation: The correct answer is **'Consolidate your Smart Shopping campaigns and only create separate campaigns when necessary.'** This approach aligns with best practices for maximizing performance in Smart Shopping campaigns. Consolidating campaigns allows for better control and management of campaign variables, such as budget allocation, bidding strategies, and targeting settings. By keeping campaigns consolidated, advertisers can concentrate their efforts on monitoring performance, making data-driven optimizations, and implementing strategic adjustments as needed. Additionally, consolidating campaigns simplifies reporting and analysis, providing a clearer view of overall campaign performance and facilitating more effective decision-making. Creating separate campaigns only when necessary ensures that campaign structure remains streamlined and manageable, preventing unnecessary complexity and potential inefficiencies. Overall, consolidating Smart Shopping campaigns enables advertisers to maximize performance by focusing resources on strategic optimizations and minimizing unnecessary campaign overhead.
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