Two of these bidding strategies can be used in a Standard Shopping campaign. Which are they? Choose two. Select 2 Correct Responses

Target return on ad spend (tROAS) and Enhanced cost-per-click (eCPC) are both compatible bidding strategies for Standard Shopping campaigns. tROAS is a Smart Bidding strategy that helps you optimize for conversion value while aiming to achieve a specific return on ad spend. eCPC is a semi-automated bidding strategy that adjusts your manual bids up or down to help you get more conversions. Viewable cost per impression (CPM) is typically used for display campaigns focused on visibility, not conversions in Shopping. Maximize conversion value is a Smart Bidding strategy, but it's generally used for campaigns where the primary goal is to maximize the total value of conversions, often with a set budget, and is not a standard option for all Shopping campaigns in the same way tROAS is.