If you want to know the value of getting new customers, which setting in a Performance max campaign will help you do that?

The customer retention setting

The customer focus setting

The customer selection setting

The customer acquisition setting


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: If you want to know the value of getting new customers, which setting in a Performance max campaign will help you do that?


Explanation: If the goal is to understand the value of acquiring new customers within a Performance Max campaign, the setting that will help achieve this is **the customer acquisition setting**, as correctly identified in the answer. The customer acquisition setting allows advertisers to focus on acquiring new customers by optimizing their campaign towards driving conversions from users who are likely to make their first purchase or engage with the brand for the first time. By selecting this setting, advertisers can prioritize targeting audiences that have not previously interacted with their business, thereby gaining insights into the value and effectiveness of acquiring new customers through their advertising efforts. This setting aligns with the specific objective of understanding the impact and value of acquiring new customers, providing advertisers with valuable insights to inform their future marketing strategies and investment decisions. Therefore, selecting the customer acquisition setting in a Performance Max campaign enables advertisers to effectively measure and evaluate the performance of their efforts in acquiring new customers, helping them make data-driven decisions to drive business growth and success.
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