For developing image assets that are effective, which of these is a best practice that should be followed?

Placing the most important content at the center 50% of the image asset

Making it a habit to upload four or more relevant and unique images at the campaign or ad group level

Using images with a white background since these images usually deliver better results

Providing square images exclusively in order to maximize how often assets are able to serve.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: For developing image assets that are effective, which of these is a best practice that should be followed?


Explanation: The best practice for developing effective image assets is to **upload four or more relevant and unique images at the campaign or ad group level**. By providing multiple image options, advertisers increase the chances of finding images that resonate well with their target audience. This approach enables A/B testing of different images to determine which ones perform best in terms of attracting attention, conveying the intended message, and driving user engagement. Additionally, having a variety of images allows advertisers to cater to different preferences and demographics within their target audience, thereby enhancing the overall effectiveness of the advertising campaign. It also provides flexibility for optimization based on performance data, as advertisers can prioritize the use of images that yield the highest click-through rates and conversion rates. Overall, uploading multiple relevant and unique images at the campaign or ad group level is a best practice for developing image assets that are compelling and impactful in driving advertising performance.
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