As a marketing agency employee, you want to help your client grasp how adding YouTube to their marketing mix can help them achieve their goals. Which YouTube trends should you tell your client about?

Shopping, short-form content and streaming on TV

Shopping, audio-only content and cross-device behaviour

Shopping, short-form content and cross-device behaviour

Shopping, audio-only content and streaming on TV


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: As a marketing agency employee, you want to help your client grasp how adding YouTube to their marketing mix can help them achieve their goals. Which YouTube trends should you tell your client about?


Explanation: The selected answer option is correct because **shopping, short-form content, and streaming on TV** are key trends that highlight the evolving landscape of YouTube marketing. The integration of shopping features allows businesses to directly sell products through their videos, while short-form content, such as YouTube Shorts, caters to the increasing demand for quick, engaging videos. Additionally, the rise of streaming on TV emphasizes the importance of reaching audiences on larger screens, enhancing viewer engagement. Together, these trends illustrate how YouTube can effectively support your client’s marketing goals by tapping into current viewer preferences and behaviors.
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