Which of the following is a condition required for enhanced conversions usage?

Use Google Display Ads or Display & Video 360 (DV360) as the main ads buying platform.

Must use conversions from Google Analytics or offline conversions as your conversion source

Must have email addresses and mobile numbers to match with Google logged-in data

Google Ads Conversion tracking as your conversion source


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.


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Explanation: Which of the following is a condition required for enhanced conversions usage?


Explanation: The selected answer is correct because using Google Ads Conversion tracking as your conversion source is a required condition for enhanced conversions. Enhanced conversions rely on first-party data, such as user interactions tracked through Google Ads, to improve conversion measurement and optimize campaign performance. This integration allows for more accurate conversion tracking by matching offline conversion data with Google Ads, ensuring better attribution and campaign insights.

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