A local camping supplies shop wants to improve its Google Ads campaign performance across its accounts.Which two ways can it use its optimization score to improve campaigns?

By reviewing and dismissing those recommendations which are relevant to their goal.

By measuring their score at the individual account level but not the manager account level.

By identifying opportunities for campaign improvement and the means of making those improvements

By accepting and applying recommendations for their business, which saves time


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.


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Explanation: A local camping supplies shop wants to improve its Google Ads campaign performance across its accounts.Which two ways can it use its optimization score to improve campaigns?


Explanation: The correct answers are **By identifying opportunities for campaign improvement and the means of making those improvements** and **By accepting and applying recommendations for their business, which saves time**. Utilizing the optimization score allows the local camping supplies shop to identify areas within its Google Ads campaigns that require improvement. By reviewing the optimization score and its associated recommendations, the shop can pinpoint specific aspects of its campaigns that are underperforming or could be optimized further to enhance performance. Additionally, accepting and applying these recommendations streamlines the optimization process, saving the shop valuable time and resources that can be allocated to other aspects of its marketing strategy. Overall, leveraging the optimization score enables the shop to continuously refine and enhance its Google Ads campaigns, ultimately driving better results and maximizing return on investment.

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