Your client is looking for a way to compensate for conversion data loss. What's a short-term solution that can solve your customer's attribution problem?

Use the Google Analytics 4 Assisted Conversions Report to adjust weights of their attribution model.

Use third-party identifiers to make up for any signal loss.

Use Marketing Mix Modeling to gain more visibility into cross-channel investment.

Use enhanced conversions to decrease observable data.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: Your client is looking for a way to compensate for conversion data loss. What’s a short-term solution that can solve your customer’s attribution problem?


Explanation: The selected answer is correct because using the Google Analytics 4 Assisted Conversions Report allows the client to adjust the weights of their attribution model, helping to compensate for conversion data loss. This report provides insights into the role of different touchpoints in the conversion process, enabling clients to more accurately attribute conversions to the appropriate channels and interactions, even when some data is missing or incomplete. By adjusting the attribution model, the client can ensure more reliable conversion insights despite data gaps.
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