What are two ways to achieve creative excellence in Google App campaigns? (Choose two)

Creative excellence in Google App campaigns is achieved through a two-pronged approach. First, "Follow best practices for uploading a diverse and comprehensive asset mix" is crucial because a variety of high-quality assets (images, videos, text) allows Google's machine learning to find the best combinations for different users and placements, maximizing campaign performance. Second, "Improve and optimize the asset mix based on insights from the asset report" is essential for continuous improvement. The asset report provides data on how individual assets perform, enabling you to identify top performers, replace underperforming ones, and refine your creative strategy over time. Introducing one asset type at a time is inefficient and limits the system's ability to learn. While reviewing competitors can offer inspiration, it's not a direct method for achieving excellence within your own campaigns.