A digital marketing manager notices the Ad Strength rating of their Responsive Search Ads could be improved. What action can they take to improve Ad Strength?

They can create more unique headlines and descriptions.

They should avoid using popular keywords in headlines and descriptions.

They should use the Ad Strength tool to learn more about how to create a Responsive Search Ad.

They can use the Keyword Insertion tool to identify new keyword ideas.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: A digital marketing manager notices the Ad Strength rating of their Responsive Search Ads could be improved. What action can they take to improve Ad Strength?


Explanation: The correct answer option is **'They can create more unique headlines and descriptions.'** Improving the Ad Strength rating of Responsive Search Ads involves crafting compelling and distinctive headlines and descriptions. The Ad Strength rating provides insight into the effectiveness of ad components in capturing user attention and driving engagement. By creating more unique headlines and descriptions, the digital marketing manager can enhance the relevance and appeal of the ads to potential customers, increasing the likelihood of clicks and conversions. Unique and compelling messaging not only improves the Ad Strength rating but also enhances ad performance overall, leading to better campaign results. Therefore, taking action to create more unique headlines and descriptions is a proactive step towards improving the Ad Strength of Responsive Search Ads and optimizing campaign performance in Google Ads.

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