Campaign reporting provides many metrics to assess if a campaign is performing to expectations. If an objective is getting as many new users as possible at a certain cost, what two metrics might be most important to review? (Choose two)

To acquire as many new users as possible at a specific cost, the most relevant metrics are those directly tied to user acquisition and its associated cost. "Number of installs" directly measures how many new users have downloaded the app, which is a primary indicator of new user acquisition. "Average cost per install" (CPI) indicates the efficiency of acquiring each new user, showing if the campaign is meeting the cost objective. "Average cost per in-app action" would be more relevant if the objective was to drive specific post-install engagement rather than just new users. "Number of best assets" is an optimization metric for creative performance, not a direct measure of user acquisition or cost efficiency.