Walt wants to provide strategic guidance for the Google App campaign that he's managing. He wants the campaign to work within specific boundaries, towards a desired outcome. Which two settings should Walt observe on an ongoing basis? (Choose two)

Audience

Bid

Budget

Location


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

Want to Earn All Google Ads Certifications in No Time?

Then check out our exclusive 👉 Google Ads Roll Offer! This comprehensive package includes questions, answers, and detailed explanations for each Google Ads certification. Get everything you need to achieve success faster.

Explanation: Walt wants to provide strategic guidance for the Google App campaign that he’s managing. He wants the campaign to work within specific boundaries, towards a desired outcome. Which two settings should Walt observe on an ongoing basis? (Choose two)


Explanation: In managing a Google App campaign strategically, Walt should pay close attention to two key settings: **'Bid'** and **'Budget.'** The bid setting determines the maximum amount Walt is willing to pay for specific user actions, such as app installs or in-app actions. By adjusting the bid, Walt can influence the campaign's competitiveness in the auction and its likelihood of achieving desired outcomes within a specified cost range. Monitoring the bid allows Walt to ensure efficient allocation of resources and optimize campaign performance over time. Additionally, the budget setting dictates the total amount Walt is willing to spend on the campaign within a given timeframe. By regularly assessing budget utilization and adjusting as needed, Walt can ensure that the campaign remains financially sustainable while maximizing its impact. Together, careful management of bid and budget settings empowers Walt to steer the campaign toward its objectives while staying within predefined boundaries, ultimately driving optimal results and return on investment.
Google Ads Roll

Google Ads Roll. Special Offer.

Note: We conduct daily checks for updates on the exam, ensuring that the file contains the most recent questions from the actual certification program.

Questions | Answers | Explanations. FREE Updates.

Were do I find this certification program?

This certification program is available on the Google SkillShop Platform. With our file, you can get certified in just a few minutes. Free updates are included.

Save time on exams and spend more time practicing.

Best-value Guides