You're creating a responsive display ad and want to make sure you're following best practices. How many headlines, images, and short descriptions should you prepare?

5

2

7

3


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: You’re creating a responsive display ad and want to make sure you’re following best practices. How many headlines, images, and short descriptions should you prepare?


Explanation: When creating a responsive display ad, adhering to best practices involves preparing **5** headlines, images, and short descriptions. This recommendation is in line with Google's guidelines for responsive display ads, which emphasize the importance of providing a variety of assets to allow for effective optimization and personalization. With five headlines, images, and short descriptions, advertisers can create a pool of diverse content that caters to different audience preferences and ad placements. This ensures that the ad campaign remains dynamic and engaging, as Google's machine learning algorithms can then test and optimize combinations of these assets to deliver the most relevant and effective ads to users. By preparing an adequate number of assets, advertisers increase the likelihood of their ads resonating with their target audience and achieving optimal performance in terms of clicks, conversions, and overall campaign objectives. Therefore, selecting **5** as the appropriate number of headlines, images, and short descriptions aligns with industry best practices for creating successful responsive display ads.
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