You're creating a responsive display ad and want to make sure you're following best practices. How many headlines, images, and short descriptions should you prepare?

For responsive display ads, Google Ads recommends providing at least five headlines, five images, and five short descriptions. This allows the system to test various combinations and optimize for performance across different placements and devices. Providing fewer than five assets limits the ad's ability to adapt and perform optimally. While you can provide more than five (up to 15 headlines, 15 images, and 5 short descriptions), five is the recommended minimum to ensure sufficient variety for effective machine learning optimization.