You're making your first video ad with the goal of driving consideration for your brand's offering. How should you hero the product in this ad?

Brand only at the beginning and end of the ad.

Brand often, especially in the first five seconds.

Brand only at the beginning of the ad.

Brand often, especially in the last five seconds.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

Google Ads Roll

Google Ads Roll. Includes Answers for Every Real Google Ads Certification Exam.

All-in-One: Get all Google Ads exams answers with explanations in one bundle. This package includes answers for every current Google Ads certification. Regular updates to reflect the latest exam version. -> See what's included.

Questions | Answers | Explanations. Free Lifetime Updates.

Google Ads Certification Exams answers with explanations file demo preview Google Ads certification program exam answers with explanations file preview

Need a single cerification exam answers? Check out our -> list of certification exams answer keys. Learn Smarter. Obtain or Renew your certificates with peace of mind!

Explanation: You’re making your first video ad with the goal of driving consideration for your brand’s offering. How should you hero the product in this ad?


Explanation: In crafting a video ad aimed at driving consideration for a brand's offering, it's crucial to **hero the product by branding often, especially in the last five seconds**. This approach ensures that the brand remains top-of-mind as viewers progress through the ad, leaving a lasting impression that can influence their decision-making process. By strategically placing brand elements throughout the ad and particularly emphasizing them towards the end, marketers reinforce brand recall and association with the product or service being promoted. This method capitalizes on the peak of viewer engagement just before the video concludes, maximizing the impact of the branding and increasing the likelihood of viewers remembering the brand when they're ready to make a decision. As a result, heroing the product through consistent branding, especially in the closing moments, can effectively contribute to driving consideration and ultimately converting viewers into customers.

Were do I find this certification program?

This certification program is available on the Google SkillShop Platform. With our file, you can get certified in just a few minutes. Free updates are included.

Save time on exams and spend more time practicing.

Best-value Guides