Which of the following is the cap for the number of HTML, image, and video assets per ad group for an app campaign?

20

10

8

5


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: Which of the following is the cap for the number of HTML, image, and video assets per ad group for an app campaign?


Explanation: The correct answer is **20**, indicating that for an app campaign, the maximum number of HTML, image, and video assets per ad group is 20. This cap is significant because it defines the upper limit of assets that can be utilized within a single ad group. Ad groups are fundamental organizational units within advertising campaigns, grouping together related ads and targeting settings. Having a cap ensures that advertisers maintain control over the volume and variety of assets they include in each ad group, preventing overcrowding or overwhelming the campaign with too many assets. By setting a reasonable limit, advertisers can focus on optimizing the quality and relevance of the assets they choose to include, ensuring that each asset contributes effectively to the campaign's objectives without diluting its overall impact. Additionally, adhering to this cap can streamline the management and optimization of the campaign, as advertisers can more easily track and assess the performance of a manageable number of assets within each ad group. Therefore, the 20-asset cap per ad group in an app campaign serves as a practical guideline for advertisers to maintain campaign efficiency and effectiveness while leveraging a diverse range of assets to engage their target audience.

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