You're selecting imagery to use in a Discovery campaign for your furniture business. Which of the following images follows creative guidance?

An image of someone sitting on your best-selling couch

An image of your best-selling couch with a white background

An image of your best-selling couch zoomed in so customers can see the fabric

An image of your best-selling couch in a living room scene


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: You’re selecting imagery to use in a Discovery campaign for your furniture business. Which of the following images follows creative guidance?


Explanation: The selected answer, **An image of someone sitting on your best-selling couch**, adheres to creative guidance for a Discovery campaign in the furniture business. This choice effectively engages potential customers by showcasing the product in a real-life context, allowing viewers to envision themselves using the couch in their own homes. By featuring a person interacting with the couch, the image not only demonstrates the product's functionality but also adds a human element that can evoke emotions and create a sense of connection with the brand. Additionally, highlighting the best-selling aspect of the couch reinforces its popularity and suggests its desirability, potentially motivating viewers to explore further or make a purchase. Overall, this imagery aligns with creative best practices for Discovery campaigns, maximizing its impact and effectiveness in capturing audience attention and driving engagement.

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