What are two ways Google Ads can fuel your business goals? (Choose two.)

Google Ads fuels your business goals by providing the tools to increase online, in-app, in-person, and over-the-phone sales through specialized campaign types designed to drive specific conversion actions across various digital touchpoints. Furthermore, it helps you get more of the right people to visit your website by leveraging sophisticated targeting options—such as intent, demographics, and remarketing—to ensure your ad spend is focused on users most likely to be interested in your offerings. Unlike broad-reach platforms, Google Ads focuses on performance-driven results by connecting businesses with high-intent audiences exactly when they are searching for or consuming content related to a specific product or service, thereby maximizing the efficiency of the marketing budget.