What are two benefits of automated bidding? (Choose two.)
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Correct answer: Cross analysis, Time saving.
Why this is the answer
Time saving and Cross analysis are the correct benefits because automated bidding uses machine learning to evaluate millions of data points and signals—such as device, location, and time of day—performing a deep cross analysis that would be humanly impossible to execute for every single auction. By automating the granular task of adjusting bids in real-time based on these complex data sets, the system provides significant time saving for advertisers, allowing them to shift their focus from manual bid tweaks to higher-level marketing strategy and creative development.
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