What are two examples of the types of audiences you could reach when using Affinity Audiences as a targeting option? (Choose two.)
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Correct answer: TV comedy fans, Golf enthusiasts.
Why this is the answer
TV comedy fans and Golf enthusiasts are correct examples of Affinity Audiences because this targeting option identifies users based on their holistic lifestyle, long-term interests, and consumption habits rather than a temporary purchase intent or a specific life stage. While options like "People looking to buy a car" represent In-Market audiences (temporary intent) and "Parents of infants" represent Life Events or Detailed Demographics, Affinity Audiences focus on a user's established passions—such as a love for specific television genres or sports—allowing advertisers to reach them across the Google Display Network based on who they are at their core.
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