What's the correct way to set up enhanced conversions for web?
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Correct answer: Through Google Tag Manager, Google tag, or Google Ads API.
Why this is the answer
Enhanced conversions for web can be implemented using three primary methods. Google Tag Manager (GTM) is a popular choice, allowing you to configure enhanced conversion settings and pass hashed user-provided data without directly modifying your website's code. The Google tag (gtag.js) offers a direct implementation method by adding specific code snippets to your website. For more complex or automated setups, the Google Ads API provides a programmatic way to send enhanced conversion data. Google Tag Assistant is a troubleshooting tool, not an implementation method. Google Analytics Manager is not a recognized tool for setting up Google Ads enhanced conversions.
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