To set up conversion tracking, what should you do first?

First, add a conversion tracking tag to your website or app after modifying it in Google Ads.

First, modify the tag for your website or app after requesting it from your web administrator.

First, set up a conversion action in Google Ads to measure what you consider to be valuable consumer actions.

First, request a snippet of code from your web administrator and add it to your website for everyone you want to track.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: To set up conversion tracking, what should you do first?


Explanation: The correct answer is **'First, set up a conversion action in Google Ads to measure what you consider to be valuable consumer actions.'** This approach is crucial because it establishes the foundation for tracking the specific actions or behaviors that hold significance for your advertising objectives. By setting up a conversion action in Google Ads, you define what constitutes a valuable conversion for your business, whether it's a purchase, a sign-up, a download, or any other desired action. Once you've identified and created the conversion action, Google Ads provides you with a conversion tracking tag or code snippet that you can then implement on your website or app. This tag is essential for tracking user interactions and attributing them to specific conversion actions accurately. Therefore, by first setting up a conversion action, you establish clear measurement parameters aligned with your business goals, ensuring accurate tracking and analysis of valuable consumer actions.
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