On a website or app, what would Google Analytics 4 refer to as interactions?

It would refer to goal.

It would refer to conversion.

It would refer to incident.

It would refer to event.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: On a website or app, what would Google Analytics 4 refer to as interactions?


Explanation: The correct answer is **'It would refer to event.'** In Google Analytics 4 (GA4), interactions are referred to as events. Events encompass various user interactions or actions that occur on a website or app, such as button clicks, form submissions, video views, file downloads, or scroll depth. Each event is a specific occurrence that can be tracked and measured to understand user behavior and engagement. By capturing events, GA4 provides valuable insights into how users interact with digital properties, allowing marketers to analyze user journeys, identify areas for optimization, and measure the effectiveness of marketing campaigns. Events play a crucial role in quantifying user engagement, assessing the performance of website or app features, and optimizing the overall user experience to drive conversions and achieve business objectives. Therefore, in the context of Google Analytics 4, interactions are referred to as events, making this the correct answer option.

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