What attribute is required in a local product inventory feed?

store code

item_code

product_type

location ID


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: What attribute is required in a local product inventory feed?


Explanation: In a local product inventory feed, the attribute that is required is the **'store code.'** This attribute serves as a unique identifier for each store location included in the inventory feed, allowing advertisers to associate specific products with corresponding store locations accurately. By including the store code in the inventory feed, advertisers can ensure that product information is linked to the appropriate store, enabling accurate attribution of online product views or clicks to specific physical store locations. This attribute is crucial for local advertising campaigns, particularly those focused on driving foot traffic to brick-and-mortar stores, as it facilitates the synchronization of online product availability with in-store inventory levels. Additionally, the store code enables advertisers to implement location-specific bidding strategies, ad targeting, and reporting, thereby maximizing the effectiveness of local advertising efforts and driving tangible business results for retail establishments. Therefore, selecting the store code as the required attribute in a local product inventory feed aligns with industry best practices for local advertising campaign management and ensures the accuracy and relevance of product information across online and offline channels.

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