A local camping supplies shop wants to improve its Google Ads campaign performance across its accounts. Which two ways can it use its optimization score to improve campaigns?

By reviewing and dismissing those recommendations which are relevant to their goal.

By identifying opportunities for campaign improvement and the means of making those improvements

By accepting and applying recommendations for their business, which saves time

By measuring their score at the individual account level but not the manager account level.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: A local camping supplies shop wants to improve its Google Ads campaign performance across its accounts. Which two ways can it use its optimization score to improve campaigns?


Explanation: The correct answers are **By identifying opportunities for campaign improvement and the means of making those improvements** and **By accepting and applying recommendations for their business, which saves time**. The optimization score in Google Ads provides valuable insights into the health and effectiveness of campaigns. By leveraging the optimization score, the local camping supplies shop can identify areas for improvement within their campaigns, such as ad relevance, landing page experience, and targeting settings. This allows them to pinpoint specific optimization opportunities and take actionable steps to enhance campaign performance. Additionally, by accepting and applying recommendations tailored to their business, the shop can save time and effort in implementing best practices and optimizations suggested by Google Ads. This proactive approach streamlines the campaign optimization process, ensuring that the shop's advertising efforts are continuously optimized for better results and ROI.
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