Which calculation would tell you the value of a store visit to your business?

(In-store purchase rate) x (In-store average order value) = Store visit conversion value

(in-store average order value) x (Online purchase rate)= Store visit conversion value

(Online purchase rate) x (in-store average order value) = Store visit conversion value

(In-store average order value) x (In-store purchase rate) x (online purchase rate) = Store visit conversion value


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: Which calculation would tell you the value of a store visit to your business?


Explanation: The selected answer, **(In-store purchase rate) x (In-store average order value) = Store visit conversion value**, is correct because this calculation directly measures the economic impact of a store visit on your business. By multiplying the in-store purchase rate—representing the percentage of visits that result in a purchase—by the in-store average order value, which indicates the typical amount spent per transaction, you derive the total value generated from each store visit. This metric is crucial for understanding the financial effectiveness of foot traffic to your physical locations and aids in evaluating the return on investment from marketing efforts aimed at driving in-store visits.

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