Peggy owns a house-cleaning service. She built a booking website and is ready to promote her services online. She wants her ads to reach people actively looking for businesses similar to hers. Which two Google Ads campaign types should Peggy use to make sure potential customers consider her services and take action by booking house cleanings?

Display

Shopping

Discovery

Search

Video


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

Want to Earn All Google Ads Certifications in No Time?

Then check out our exclusive 👉 Google Ads Roll Offer! This comprehensive package includes questions, answers, and detailed explanations for each Google Ads certification. Get everything you need to achieve success faster.

Explanation: Peggy owns a house-cleaning service. She built a booking website and is ready to promote her services online. She wants her ads to reach people actively looking for businesses similar to hers. Which two Google Ads campaign types should Peggy use to make sure potential customers consider her services and take action by booking house cleanings?


Explanation: To ensure that potential customers actively looking for services like hers consider her house-cleaning business and take action by booking cleanings, Peggy should use the Google Ads campaign types of Discovery and Search. The Discovery campaign type is particularly effective for reaching users who are in the early stages of their customer journey and are actively exploring new products or services. By utilizing Discovery campaigns, Peggy can showcase her house-cleaning services to a wide audience across various Google properties, such as YouTube, Gmail, and Discover, when they are browsing relevant content or exploring interests related to home maintenance. This enables Peggy to capture the attention of potential customers who may not yet be aware of her services but are open to discovering new solutions. Additionally, Search campaigns are essential for targeting users who are actively searching for house-cleaning services on Google. By leveraging Search campaigns, Peggy can ensure that her ads appear prominently in Google search results when users enter relevant keywords or phrases related to house cleaning, allowing her to connect with users who have high intent and are actively seeking to book cleaning services. Together, Discovery and Search campaigns provide Peggy with comprehensive coverage across both early-stage and high-intent audiences, maximizing her visibility and chances of converting potential customers into bookings for her house-cleaning business. While other campaign types like Display, Shopping, and Video may also play valuable roles in Peggy's overall advertising strategy, they may not directly address her goal of reaching users actively looking for house-cleaning services and driving them to take action. Therefore, the correct answers are Discovery and Search campaigns, as they are best suited for targeting potential customers with high intent and encouraging them to consider and book Peggy's house-cleaning services.
Google Ads Roll

Google Ads Roll. Special Offer.

Note: We conduct daily checks for updates on the exam, ensuring that the file contains the most recent questions from the actual certification program.

Questions | Answers | Explanations. FREE Updates.

Were do I find this certification program?

This certification program is available on the Google SkillShop Platform. With our file, you can get certified in just a few minutes. Free updates are included.

Save time on exams and spend more time practicing.

Best-value Guides