Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy should include in the description section of his text ads?

Encouraging potential customers to take action

Highlighting what makes his business unique

More landing pages to visit

A variety of emoji to catch the attention of potential customers

A mention of prices, promotions, and exclusive offers


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy should include in the description section of his text ads?


Explanation: In crafting the description section of his text ads, Jimmy should prioritize including **'encouraging potential customers to take action,' 'highlighting what makes his business unique,'** and **'a mention of prices, promotions, and exclusive offers.'** Encouraging potential customers to take action can significantly impact ad performance by prompting them to click through and engage with the ad, whether it's making a purchase, signing up for a newsletter, or requesting more information. Highlighting what makes his business unique helps differentiate Jimmy's ad from competitors and communicates the value proposition to potential customers, potentially increasing ad relevance and attracting qualified leads. Additionally, mentioning prices, promotions, and exclusive offers can incentivize users to act by providing them with compelling reasons to choose Jimmy's products or services over alternatives. These factors not only enhance the effectiveness of Jimmy's text ads but also contribute to driving conversions and achieving his advertising objectives. Therefore, the selected options are correct as they highlight key elements that can optimize the description section of Jimmy's text ads and ultimately improve their performance in attracting and converting potential customers.
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