You’ve begun a video campaign to promote your grocery-delivery startup. Most of the information you want an audience to be aware of begins at the half-minute mark, so you’d like to know if they’ve viewed that information.Which video metric should you look for within Campaign Manager 360 reporting?

Active View: Custom Metric Viewable Impressions is the correct metric because it allows you to define a specific point in the video (like the 30-second mark) as the threshold for a "viewable impression." This directly addresses your goal of knowing if viewers reached the crucial information. Active View: Companion conversions and Active View: Companion views relate to interactions with companion banners, not the video itself. Active View: Video completes tracks if the entire video was watched, which is different from your specific interest in the 30-second mark.