Your client, a travel-booking company, is starting a new video campaign. The actionable information airs after the :25 mark, so you’d like to know how many times that message was viewed.Which video metric should you look at within Campaign Manager 360 reporting?

The correct metric is Active View: Custom Metric Viewable Impressions because it allows you to define a specific point in the video (e.g., 25 seconds) as the threshold for a "viewable" impression. This directly addresses the client's need to track views of the actionable information that appears after the :25 mark. Active View: Companion conversions and Active View: Companion views relate to companion banners, not the video itself. Active View: Video completes tracks when the entire video finishes playing, which doesn't isolate the specific message at the 25-second mark.