An agency account manager has set up separate child advertisers for a client, a party supplies store.What's the next step the account manager should take to get the client's account ready in Campaign Manager 360?

The manager should select the preferred ad sizes for the foil balloon product launch-related creatives.

The manager should choose a range of placements for their foil balloon product launch.

The manager should upload the specific creatives for the foil balloon product launch into their account.

The manager should create a campaign for their new foil balloon product launch.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: An agency account manager has set up separate child advertisers for a client, a party supplies store.What’s the next step the account manager should take to get the client’s account ready in Campaign Manager 360?


Explanation: After setting up separate child advertisers for the party supplies store client, the next critical step the agency account manager should take to prepare the client's account in Campaign Manager 360 is to "create a campaign for their new foil balloon product launch." Creating a campaign is essential as it allows the manager to structure and organize their advertising efforts effectively within Campaign Manager 360. By setting up a campaign specifically for the foil balloon product launch, the manager can define key elements such as campaign objectives, budget allocation, targeting criteria, ad formats, and scheduling. This strategic approach ensures that all advertising activities are aligned with the client's goals of promoting the new product, maximizing visibility, and driving engagement. Moreover, creating a campaign enables the manager to track and measure the performance of the foil balloon campaign comprehensively, leveraging Campaign Manager 360's reporting and analytics tools to optimize future strategies based on real-time data insights. Therefore, initiating the campaign creation process is pivotal for the account manager to lay the groundwork for a successful advertising campaign that effectively promotes the party supplies store client's new foil balloon product launch, ultimately driving meaningful results and ROI.
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