Your client's campaign is ready to run across four publishers, each with their own video creative specifications. One accepts 300x250-only companion ads, one requires VAST and vPaid tags, and the third hasn't sent specifications.How should you traffic this campaign in order to accomodate the client's needs?

You should wait until all three publishers provide video ad specifications.

You should wait until all three publishers have the same specifications.

You should use only one placement for all three publishers.

You should use Publisher Spec library to effectively transcode videos.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.


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Explanation: Your client’s campaign is ready to run across four publishers, each with their own video creative specifications. One accepts 300x250-only companion ads, one requires VAST and vPaid tags, and the third hasn’t sent specifications.How should you traffic this campaign in order to accomodate the client’s needs?


Explanation: **You should use Publisher Spec library to effectively transcode videos** because this resource allows you to adapt the video creatives to meet the varying specifications of each publisher. By utilizing the Publisher Spec library, you can ensure that each video ad complies with the specific requirements for format, size, and tagging that each publisher has set forth. This approach enables you to efficiently manage the campaign across multiple publishers without delays, ensuring that the ads can be served correctly and effectively, thus accommodating your client's needs while maximizing the campaign's reach and impact.

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