You decide to add Floodlight tags to your campaign in Campaign Manager 360.What will these tags do?

They can create enhanced creatives and report on multi-platform campaigns.

They can measure customer conversion and create audience lists for enhanced user engagement.

They can measure customer conversion and create enhanced creatives.

They can create audience lists for enhanced user engagement and create enhanced creatives.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: You decide to add Floodlight tags to your campaign in Campaign Manager 360.What will these tags do?


Explanation: **They can measure customer conversion and create audience lists for enhanced user engagement** because Floodlight tags are designed specifically to track user interactions with your ads and website, allowing you to measure conversions effectively. By collecting data on actions such as purchases or sign-ups, these tags help assess the effectiveness of your advertising efforts. Additionally, Floodlight tags enable the creation of audience lists based on user behavior, which can be utilized for targeted marketing and personalized engagement strategies. This dual functionality enhances your ability to optimize campaigns and improve user interaction, making them a vital tool in digital marketing.
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