Fergie is shopping for her daughter's birthday present. She loves to play games on her handheld game console. Fergie uses her mobile phone to ask for the nearest electronic game store. Her phone opens up the map application with directions to a nearby location only two minutes away. This is an example of what kind of personalized user experience?

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Using given information

Utilizing location integration

Using known user signals


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: Fergie is shopping for her daughter’s birthday present. She loves to play games on her handheld game console. Fergie uses her mobile phone to ask for the nearest electronic game store. Her phone opens up the map application with directions to a nearby location only two minutes away. This is an example of what kind of personalized user experience?


Explanation: The correct answer is **Using known user signals**. In this scenario, Fergie's mobile phone provided personalized directions to the nearest electronic game store based on known user signals, particularly her current location. Known user signals refer to information that is already available or actively provided by the user, such as location data in this case. The map application utilized Fergie's location to personalize her experience by offering relevant and timely information, which is crucial for enhancing user satisfaction and efficiency. This type of personalized experience leverages data that the system already has about the user, such as location history or preferences, to tailor interactions and provide valuable assistance in real-time. By using known user signals effectively, applications and services can deliver more relevant and personalized experiences, thereby improving user engagement and overall satisfaction. This approach not only enhances convenience but also demonstrates the capability of technology to anticipate and fulfill user needs, making interactions more seamless and efficient. Thus, the example of Fergie receiving directions to a nearby electronic game store based on her location exemplifies the effective use of known user signals to personalize her mobile experience.
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