Jessie is shopping for her husband's anniversary present. He loves to go fly fishing whenever he can. Jessie uses her mobile phone to ask for the nearest outdoor supply store. Her phone opens up the map application with directions to a nearby location only five minutes away. This is an example of what kind of personalized user experience?

Google's One Tap sign-in

Using known user signals

Delivering a relevant landing page

Using machine learning


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: Jessie is shopping for her husband’s anniversary present. He loves to go fly fishing whenever he can. Jessie uses her mobile phone to ask for the nearest outdoor supply store. Her phone opens up the map application with directions to a nearby location only five minutes away. This is an example of what kind of personalized user experience?


Explanation: Jessie's experience of her mobile phone opening the map application with directions to a nearby outdoor supply store based on her query for her husband's anniversary present exemplifies **using known user signals** for personalized user experience. Known user signals involve leveraging information about the user's location, preferences, and previous interactions to tailor the experience. In this case, Jessie's search query indicated her intent to find a nearby outdoor supply store, and her mobile device utilized GPS data or location services to provide personalized directions in real-time. This personalized experience enhances user satisfaction by immediately addressing Jessie's specific need, demonstrating relevance and convenience. Unlike options such as Google's One Tap sign-in, which simplifies authentication rather than personalizing search results, or delivering a relevant landing page, which pertains to online experiences rather than real-world navigation, using known user signals directly applies user-specific data to enhance the immediacy and relevance of interactions, thereby improving overall user experience and satisfaction. Therefore, **using known user signals** accurately describes how Jessie's mobile experience was personalized based on her location and search query, showcasing the effectiveness of leveraging user data to deliver contextually relevant information and services.
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