HeavyDuty.com is an online site for heavy industrial machinery. Revenue last quarter was disappointing. As the lead marketer for the site, it's your job to determine the cause and solve the problem. Google Analytics reports seem to indicate that friction on the checkout page is high. Apparently, something about the checkout experience is turning customers away. Which Google feature can make checkout easier by using information stored in the user's Google account?

Multi-factor authentication

Google Shopping Cart

Real-time order counter

One Tap sign-up


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.


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Explanation: HeavyDuty.com is an online site for heavy industrial machinery. Revenue last quarter was disappointing. As the lead marketer for the site, it’s your job to determine the cause and solve the problem. Google Analytics reports seem to indicate that friction on the checkout page is high. Apparently, something about the checkout experience is turning customers away. Which Google feature can make checkout easier by using information stored in the user’s Google account?


Explanation: The Google feature that can make checkout easier by using information stored in the user's Google account is **One Tap sign-up**. This feature streamlines the registration and checkout process by allowing users to sign up or log in with just a single tap, utilizing their existing Google account information. By reducing the number of steps required to complete a purchase, One Tap sign-up minimizes friction on the checkout page, making it more likely that customers will complete their transactions and thus potentially increasing revenue for HeavyDuty.com.

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