Maria has been working on improving the mobile experience for FarmCub. The owner of FarmCub is interested in quantifying the impact that Maria's work has had. Maria knows that one way of doing this is to calculate the relative mobile conversion rate (rel mCvR). How can Maria calculate rel mCvR for FarmCub?

By multiplying the desktop conversion rate by the mobile conversion rate

By dividing the desktop conversion rate by the mobile conversion rate

By dividing the mobile conversion rate by the desktop conversion rate

By multiplying the mobile conversion rate by the desktop conversion rate


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: Maria has been working on improving the mobile experience for FarmCub. The owner of FarmCub is interested in quantifying the impact that Maria’s work has had. Maria knows that one way of doing this is to calculate the relative mobile conversion rate (rel mCvR). How can Maria calculate rel mCvR for FarmCub?


Explanation: Maria can calculate the relative mobile conversion rate (rel mCvR) for FarmCub **by dividing the mobile conversion rate by the desktop conversion rate**. This method allows her to assess the mobile site's performance in relation to the desktop site, providing insight into how effectively mobile users are converting compared to their desktop counterparts. By calculating the rel mCvR, Maria can quantify the impact of her improvements to the mobile experience, illustrating whether her efforts have led to enhanced user engagement and higher conversion rates on mobile devices, which is crucial for demonstrating the success of her work to the owner.
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