Tia manages the Google Ads account for the business, RelicsComics. Tia focuses on improving the mobile conversion rate (mCvR) while everything else remains the same. What changes can RelicsComics expect to see in their Google Ads account if Tia is successful in increasing the mCvR?
Clicks and average order value increase.
Conversions and revenue increase.
Clicks and average order value decrease.
Clicks and revenue increase.
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Explanation: Tia manages the Google Ads account for the business, RelicsComics. Tia focuses on improving the mobile conversion rate (mCvR) while everything else remains the same. What changes can RelicsComics expect to see in their Google Ads account if Tia is successful in increasing the mCvR?
Explanation: If Tia is successful in increasing the mobile conversion rate (mCvR) for RelicsComics, they can expect to see **conversions and revenue increase**. By enhancing the mobile user experience, Tia will likely make it easier for mobile visitors to complete purchases, leading to a higher number of conversions. As more users successfully convert, the revenue generated from these transactions will also rise. This improvement reflects the direct relationship between conversion rates and overall business revenue, emphasizing the importance of optimizing the mobile experience to drive better financial outcomes.
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